The Activision Blizzard lawsuit could be a watershed moment for the business world. Here's why

Even if you're not an avid gamer, there's a good chance you've heard of "Call of Duty," "World of Warcraft" or "Candy Crush." Those games, which are played by hundreds of millions of people around the world and have in some cases attained the status of cultural phenomena, all belong to one California company helmed by one of America's longest-serving CEOs.

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